Medical Office Branding Session [Sport & Spine Physiotherapy]
This medical office branding session at Sport & Spine Physiotherapy in Lethbridge was a perfect mix of headshots, features of the building, and action shots of the services they provide.
Sandra, the owner of the business, had two goals in mind for her branding session. First, she wanted to update their website with personalized photos rather than stock images. Second, she had been in the recruitment process for young new doctors when COVID hit and prevented her from attending job fairs. Instead, she hoped to clearly demonstrate what her clinic offered through photography that could be used during recruitment.
Physiotherapy is all about actionable tasks in healing so it was important to show Sandra at work. We brought in a couple clients to model and try out the various services Sandra provides at the clinic. It was really interesting seeing what a huge range of techniques she has at her disposal and I couldn’t resist trying a few of the mobility tests myself!
The clinic is so bright, colourful, and modern that it made my job very easy, plus our models were fantastic and willing to do anything Sandra threw their way.
My favourite thing at Sport and Spine had to be the skeleton model!
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